About

Richard Telofski

 

 

 

 

 

 

 

Richard Telofski is a competitive strategy analyst. Specializing in anti-corporate activism, he examines the actions of "irregular competitors" (i.e., activists and NGOs) and how those organizations impact business from within online and offline media.

Subscribe FREE

Insidious Competition

Image of Insidious Competition: The Battle for Meaning and the Corporate Image

Sponsored Links

NGO Social Media: Some Weakness in “Reach”

Introduction

Social media is an environment that is seemingly tailor-made for NGOs and activists to exploit. Among other characteristics, social media are accessible to almost everyone in the developed world. Social media are pervasive; more and more people use social media every day. Social media are inexpensive. And social media skew young.

Because of these factors, economically, [...]

February 4th, 2010 | Tags: , , , , | Category: Friends of the Earth, Greenpeace, Irregular Competition, Research, Strategy | Leave a comment

Greenpeace CEO Makes “More” Than Exxon CEO?

Does the Greenpeace CEO make more than the Exxon Mobil CEO?

Well, yes and no. In terms of absolute dollars, no. Not even close. But, in terms of a percentage of their respective organization’s revenue, yes. More. Very much more.

In terms of compensation as a percentage of revenue, the Greenpeace CEO pulls in considerably more than [...]

January 19th, 2010 | Tags: , , , , , | Category: Case Studies, Compensation, Greenpeace, Greenpeace Studies, Irregular Competition, Research | One comment

An Activist Strategy to Bank On?

As I mentioned in my last post of last year, “The Warm and Fuzzy Side of the Anti-Corporate Movement,” I would be back on Telofski.com after the first of the year. And here I am. You are now reading the “2010 Season Premier.”

Happy New Year.

Around the time of my “2009 Season Finale,” I caught an article [...]

January 5th, 2010 | Tags: , , , | Category: Activism, Strategy | Leave a comment

The Bully Pulpit of Activism

By now the controversy of Climate Gate (climategate) is well-publicized and even starting to simmer down somewhat. Simmer down in the media that is, but perhaps not in the hearts and minds of those deep in the fray and on either side of the issue. Perhaps at this point, the global warming activists are licking their [...]

December 21st, 2009 | Tags: , , , , , , , | Category: Activism, Anti-Corporatism, Strategy | Leave a comment

Time, Squidoo, Blogs, and Eating

For work I’ve been reviewing how some professionals use social media in the promotion of their services.

April 16th, 2008 | Tags: , , , , , , , , , , , , , , , | Category: Blogs | Leave a comment
Get Adobe Flash playerPlugin by wpburn.com wordpress themes