Drama says social media requires involvement, participation, or what Marshall Mc Luhan described as a “cool” medium.
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Drama says social media requires involvement, participation, or what Marshall Mc Luhan described as a “cool” medium. In my 1999 book, Fast Food for eBusiness Marketers, I wrote about how the web was going to kill of the brand. There’s an expression out there in webville, “Information wants to be free.” Let’s discuss. |
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