How Not to Win Friends and Influence People – Greenpeace Style

I saw this brief news article the other day: “Greenpeace Closes Down BP Petrol Stations in Central London Energy Protest.” Posted on Bloomberg News, this article described how Greenpeace closed between 35 and 46 London BP stations, depending upon which source you believe – Greenpeace or BP, during the morning rush hour on Tuesday, July 27, 2010.

Not only is this action just plain dangerous, but in terms of a Greenpeace strategy for winning the hearts and minds of the population, it’s just short-sighted and downright foolish. What I’m thinking about here is probably several hundred harried commuters who were unjustly inconvenienced by Greenpeace’s antics. Several hundred people who probably won’t come away with a good brand image of Greenpeace.

Now, I wonder how many of those extra-harried commuters were Greenpeace donors?

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