|
|
Today, let’s discuss responsible consumption, which can cut in more directions than one. Let me explain.
A current topic discussed in the news is for consumers to assume responsibility for their purchases, taking steps to be as certain as possible that their purchases don’t support companies committing environmentally harmful acts or companies that may behave in [...]
Share on Facebook
Currently, I’m reading a terrific book entitled Good Cop, Bad Cop – Environmental NGOs and their Strategies toward Business. The title accurately describes the subject matter within the book. Edited by Thomas P. Lyon, the book is a collection of essays written by various experts within the field of the “private politics” between environmental NGOs [...]
Share on Facebook
A few weeks ago, I was a panelist at the 10th Annual Symposium on Communication, The Future of Communication, held at Bernard Baruch College, City University of New York, in the Big Apple. The panel’s topic, “More than Friending: Social Media and Communication in Business and Education,” provided for a lively discussion about social media and [...]
Share on Facebook
On February 17, 2010, there was an article posted on a Greenpeace sponsored Web site named PolluterWatch.com. The article, “Polluters Charles and David Koch don’t deny it: they fund front groups to deny climate science,” dealt with Greenpeace’s ongoing battle with Koch Industries over the company’s reported financing of various research organizations who, according to [...]
Share on Facebook
Last week I wrote about The Kit Kat Incident, a Greenpeace International direct action, staged in the social web, targeting Nestlé, and their Kit Kat brand, over palm oil ingredient sustainability issues. If you are unfamiliar with this protest, which grew into a somewhat unintentionally “target-amplified” PR debacle for Nestlé, you may read my post [...]
Share on Facebook
In my previous post, “Living on a Meme,” I discussed a San Francisco Chronicle article entitled “Anti-corporate vs. Anti-government Anger: Who to Trust?” Written by psychologist Dr. Jim Taylor, the article discusses many reasons why he thinks people are angry at large corporations. What does he say about the anti-government reasons? Well, there aren’t as [...]
Share on Facebook
Two weeks ago Greenpeace launched their “Caught Red-Handed” campaign with a report of the same name. The issuance of the report was supported by a simultaneous social media campaign against Nestlé. These events were well-documented in the blogosphere and in the mainstream media. I summarized the situation in my blog post titled “The Kit Kat Incident [...]
Share on Facebook
|
|