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Richard Telofski is a competitive strategy analyst. Specializing in anti-corporate activism, he examines the actions of "irregular competitors" (i.e., activists and NGOs) and how those organizations impact business from within online and offline media.  |
Here’s a link to a really great resource about guarding against what I call sociological hacking. Others call it social engineering, not the kind that the government tries to foist upon us, but the kind that hackers employ to get through the weakest defense of a computer network, the human mind. The European Network & Information [...] In a recent article in Ad Age Digital, Judy Shapiro discusses the oft-ballyhooed Web 3.0 and what it actually means. She boils it down to a semantic web type of environment where intelligent agents are bounding about on the social web for you bringing you information recommended by others. She raises the question of how [...] In a recent article, Simon Dumenco discussed trends on Twitter. Stuff that is discussed on Twitter doesn’t qualify as a trend. A trend is a change that occurs somewhat rapidly, at least rapid enough so that it is noticeable, and then lasts long enough to cause other changes. For example, the technological changes that were brought [...] Recently M&M Mars launched a new product, Fling Chocolate. They opened up a website named www.FlingChocolate.com. Makes sense, right? How elementary can you get? Apparently not elementary enough. This is just a picture of candy generally, not Fling specifically.
Looks like someone forgot to check URLs for the brand name “Fling,” because Fling.com is [...] Recently I was having trouble with the RSS feed on this blog. Who knows why? It’s just one of those things that happen without an obvious cause. And it’s one of those things that seem to right themselves without an explanation. That’s what happened here. The other day the RSS feed for [...] Here’s a link to a story about how Google is launching a viral campaign to encourage downloads of their browser, Chrome. Click here for the link. Perhaps they wouldn’t have to launch their own viral campaign if they had a better product. I tried Chrome for less than a week and had to return to Firefox. [...] Recently I took a long weekend with my wife. We went to Charleston. The one in South Carolina, not West Virginia. I hadn’t been to Charleston in quite a while. When I was a young pup practically out of college, the company I worked for then sent me to Charleston to open up [...] |
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