In my daily travels through business-related social networks, I see a great many posts and lamentations about how “big” business doesn’t take social media seriously. I think all that hand-wringing is misplaced. Why? One sterling example, at least, comes to mind.
|
||||
|
I read a lot of surveys about social media usage in business. Recently I read another that made be chuckle. And it probably made the survey taker chuckle as well. This type of company is one that is always engaging its customer base, dialectically, conversationally, 24/7, non-stop. How to do this? Social media, of course. Indeed, some corporations are beginning to do this now. Although their proportion is relatively low now, it is bound to pick up over the next four years. Why do I say that? Two reasons . . . Did you ever sit in a business meeting when suddenly everyone in it started making great sense? Yes, I know. Those moments are few and far between. But they do happen. And when they happen, how many times have you heard someone say, “Is Anyone Taking All This Down?” |
  |
|||
|
Copyright © 2012 The Kahuna Institute, Inc. - All Rights Reserved |
||||
