For work I’ve been reviewing how some professionals use social media in the promotion of their services. Professionals. You know. Doctors, lawyers, accountants, consultants (not quite like me, though), financial planners. Those kinds of folks.
Here’s one finding that’s quite remarkable. While, I was reviewing one financial planner’s social media strategy it occurred to be that this woman may not get enough time to sleep or eat, or do other quotidian tasks for that matter. She’s got a blog, quite a good one at that. She’s a tweeter. Very active. I’ve been following her on Twitter. And judging by her tweets, she’s been buried by a lot of work. Good for her. Must be that her social media strategy is paying off.
And if that isn’t enough, she’s got about ten lenses on Squidoo. Most of those lenses are fully configured, lots of content, not much of it overlaps either. Gosharooney. When does this woman find time to sleep, eat, feed her cat, take a breath?
Kudos to those professionals applying social media to their practices at the fullest extent! Looks like you’ve got a clock with more hours than mine.




