In the course of my day job, I review a lot of blogs. Within many different categories I’ll find blog abandonment running at least 50%. And this abandonment level is among business blogs, not personal blogs for which I would expect the jettison rate to be high. Take comfort in the fact that the online shopping cart abandonment rate is even higher, about 75%.
Come on, people. Do us all, and mostly yourselves, a favor. If you have a blog that you haven’t used in a while, and have considered giving it back to the owner, do so now. Delete it. A blog growing mold detracts from your business.
