Richard Telofski

 

 

 

 

 

 

 

Richard Telofski is a competitive strategy analyst. Specializing in anti-corporate activism, he examines the actions of "irregular competitors" (i.e., activists and NGOs) and how those organizations impact business from within online and offline media.

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Rules to Business Blog By

Last Friday, January 25, 2008, an erudite and incredibly smart marketing writer, known only to the world as Maki, wrote a super article entitled “The Art of Propaganda: 7 Common Tactics Used to Influence Behavior.

Now, I’ve seen many of these rules before; learned them in college as well as in the school of hard knocks. But it’s always good to have these rules put in front of one’s eyes again so the wool won’t be pulled over the latter. These are also super rules for all business bloggers to live by. Following these seven simple rules will go a long way toward keeping your blog posts authentic, honest, and passionate about your business; supporting that all important dialog with your customers and prospects.

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